When it was announced that the classic Care Bears TV show was returning in June, 2012, a lot of old-time fans rejoiced.
And I mean “a lot of fans.”
The all-new CG animated series — Care Bears: Welcome to Care-a-Lot — had a triumphant return. Tenderheart Bear, Share Bear, Cheer Bear, Funshine Bear, and all the others returned — with a new guy, Wonderheart Bear.
Writing for USA Today, Whitney Matheson wrote: “Somewhere in my parents’ attic, a couple neglected Care Bears are looking for love. (Sorry, guys.)
“As if you didn’t feel old already, this year marks the 30th anniversary of the Care Bears, those colorful and well-meaning mammals who come from the cloudy land of Care-a-Lot.”
Which sums up a lot of feeling for young parents today.
When I was a kid, it was the Rupert Bear books (and Disney Dell comics) that I learned to read on.
Many, many years later, as a father, THE bears were the Berenstain Bears — the best bedtime stories of the day. In reading them out loud, I had a voice for each character — our kids loved ’em. Yes, Jan and Stan’s books are waiting in the attic for the grandkids.
But for a later generation, it seems to be the Care Bears who ruled.
The original Canadian-produced show was one of those series that is still loved and hated with equal passions.
The characters were created by American Greeting Corp. in the early 1980’s, first presented in greeting cards, then as teddy bears.
Jack Chojnacki, of the greeting card company, recalls how when the employees first saw the characters, their reaction “had a high ‘aaaaaah’ factor.”
The Canadian TV animation studio Nelvana was soon charged with creating the TV series. Then came the books, games, movies…
So here come the Care Bears — again!